Houseplant x OCB

Chicago, IL

As part of my work with OCB, I played a key role in bringing the Houseplant vision to life—a brand co-founded by Seth Rogen with a mission to elevate the cannabis experience. When Houseplant sought out OCB to develop the world’s best rolling papers, I helped lead the creative execution from concept to delivery.

I was responsible for designing and producing a wide range of assets across multiple markets, including international packaging design, marketing collateral, product mockups, and tradeshow materials. The work required close collaboration across teams and a sharp understanding of both brand identity and market-specific compliance, ensuring consistency while honoring Houseplant’s distinct personality and OCB’s legacy of quality.

https://www.houseplant.com/